After an extremely successful inaugural year working with Movistar Team in 2014, a delegation from Endura’s Product Development department joined the World’s number one road team at their pre-season camp in Pamplona last week to measure up all 28 of the squad for the 40+ items included in the team kit.
It’s muddy, it’s cold – it’s cyclocross season! Cyclocross has seen a massive upsurge in global popularity over recent years and there are a large number of cross bikes regularly seen in the hallways at Endura’s Scotland HQ.
There are few luxuries in cycling – here’s two of them: Endura launch their latest top-of-the-range Equipe clothing, the Equipe Infiniti CB Bibshorts and the Equipe Helios Comp CB Jersey! And as you would expect from the top offer of a clothing manufacturer with two teams in the Tour de France this month, a great deal of thought, innovation, and attention to detail has gone into the fabrics, cuts, and finishing of this outfit.
Scottish clothing brand Endura have been producing custom cycle clothing for clubs and teams all over the UK since the company started back in 1993. 20 years later the announcement that Endura would become the clothing supplier to Movistar Team - ranked number 1 in the WorldTour 2013 - was an extremely proud moment for the brand and was the culmination of an intensive 3 year product development program that has seen Endura make remarkable advances in race clothing design and production technology.
No matter how hot the day, how steep the hill, how demanding the workout: once you have reached the top of the mound, a fast descend lies ahead – and with it comes wind chill which can cool you out quickly even if you’ve been steaming hot a minute ago. Therefore, either carry a packable wind vest with you (the FS260-Pro Adrenaline Race Gilet is a great option), or wear a windproof jersey.
Endura clad riders enjoyed a phenomenal weekend in Spain with Movistar Team's Alejandro Valverde winning the Vuelta a Murcia ahead of Team NetApp-Endura's Tiago Machado on Saturday whilst on Sunday, Team NetApp-Endura's Sam Bennett outsprinted Juan Jose Lobato of Movistar Team at the Clásica de Almería.
At this event, the dream of every road biker is sure to come true: To cross the entire width of the Alps in one day. From Sonthofen in the Allgäu region to Landeck in Tyrol and then to Sulden in the Vinschgau valley, from Germany to Austria and then to Italy. The ride offers participants no less than 252 kilometers/157 miles and 6,078 meters/19,941 feet altitude difference. After the successful premiere last year, riders can line up at the Start again on the 13th of September, 2014.
Endura and Drag2Zero are excited to announce a new collaboration to develop a range of aero cycle clothing commencing with the development of aero-suits and overshoes for Movistar Team, the world’s number 1 ranked team.
Tadaah! British bike wear manufacturer Endura, the new clothing sponsor of the #1 ranked team in the WorldTour, is proud and happy to finally be able to unveil the 2014 Movistar Team Kit in its full glory.
If you have ever wondered what goes into the manufacture of the World's Number one ranked WorldTour team, here's a behind the scenes peek of the work that goes on at Endura's production facility in Scotland in making the Movistar Team clothing.
2014 Movistar Team Replica Kit; No Pale Imitation. Have an under-the-counter glimpse at the high-end details of the Movistar Team Replica Kit 2014.
Here at Endura we’re all super excited about being the clothing sponsor for Movistar, the #1 ranked team in the UCI WorldTour. Not only will we see Valverde and Quintana ride in Endura but we will also be the official supplier of Movistar Replica Kit to dealers globally. This is such great news that we just can’t wait for the official launch date on January 1st 2014! We can, however, leak a few tech snippets and first sneaky glances over the next couple of weeks.
In response to The Sunday Times article published on Sunday 29th September, Endura Ltd, owners of Endura Racing Professional Cycle Team during 2012 when Jonathan Tiernan-Locke (JTL) was riding for the Team, make the following statement.
The first edition of the ENDURA Alpen-Traum sportive, a single-day road cycling race across the Alps, attracted 703 athletes, amongst them several prominent riders from near and afar.
Endura will provide all Movistar Team’s performance clothing and be the official supplier of Movistar Team clothing to retailers globally in a planned three year deal with anticipated cooperation beyond then.
Endura Racing's Alex Wetterhall gives us the second installment of how his Tour of San Luis went. We cover long breakaways, damn hot days and - facial hair. Over to Alex.
Another weekend of hard racing in February and it's apparent that the French teams have done their homework over the winter. It was AG2R and FdJ who did a great job reminding us all that they've put in the cold, tough wintertime work. Endura's Evan Oliphant was on hand enjoying the early season festivities. Read on!