PezCycling News - What's Cool In Pro Cycling : TOUR 2014: STAY CONNECTED

Now On Pez
Daily Distractions!
Tech N Spec
Pra Loup - France - wielrennen - cycling - radsport - cyclisme - Contador Velasco Alberto (Team Tinkoff Saxo) pictured during le Tour de France 2015 - stage 17 - from Digne-les-Bains to Pra Loup on wednesday 22-07-2015 - 161 KM - photo Dion Kerckhoffs/Sabine Jacob/Marketa Navratilova/Cor Vos © 2015
Pez Videos
<iframe id="ytplayer" type="text/html" width="280" height="150" src="" frameborder="0"></iframe>
Readers' Rigs
London - England - wielrennen - cycling - radsport - cyclisme - Nicole Cooke - Elizabeth Armistedt - Lucy Martin and Emma Pooley (GBR) pictured during road race elite women Olympic Games 2012 - foto Cor Vos ©2012 *** local caption *** 00906546
<iframe id="ytplayer" type="text/html" width="280" height="150" src="" frameborder="0"></iframe>
logo-tdf The digital environment of the Tour de France is constantly extending to more media. To follow the 2014 edition, the set-up includes several new devices and especially a “social corner” and a refurbished mobile application. All the news in four languages

With more than 12.5 million unique visitors in 2013, the official Tour de France website gathers all the essential news to follow the race: key moments, course, standings, interviews, videos… all of which, available in four languages – French, English, Spanish and German – are also displayed on a renewed mobile application downloadable on iPhone, Ipad, smartphones and Android pads.

Facebook, Twitter, Google+, Instagram… And now Snapchat

The Tour de France now unites more than two million people on the social networks. The Facebook page and the Twitter account launched in 2010 are now complemented by a Google+ application and an Instagram account. This summer, the Tour de France will also appear on the Snapchat photo messaging application. On Twitter, the main account @letour offers a selection of the essential news while the die-hard fans can access the entirety of the wire through the four versions of the site: @radiotour_fr ; @radiotour_en ; @radiotour_es ; @radiotour_de.

Social corner all the tweets in the world

A new tool available on summarises the activity on Twitter of all messages including the #TDF hashtag. On a world map, the tweets appear in real time and the most followed for each stage will be awarded a “buzz of the day” mention. The tool also organises a contest between the most cited riders and teams each day, a kind of virtual race besides the real one.

And also…

The digital experience of the Tour can also be continued with Antargaz, who call on Twitter for the vote of the most aggressive (combatif) twitto of the day awarding a similar trophy to the one handed to the rider. On the roads of the Tour or at home, it is also possible to connect to to send and watch the best pictures of the caravan. Lastly, mobile phone users can also win their own Tour de France by playing the official game downloadable on Google Play et l’App Store.



Pez Comments

Related Stories